7 Invaluable Design Skills That Helps Teams Produce Consistently Great Videos

Mark Alvarado
Everything has changed in the industry of videos. There is a constant evolution of devices and skills that are essential for designers to keep up with. Mark Alvarado tells of the essential skills that he has adapted over the years. With the ever populating industry, it can be hard to be noticed sometimes. That is why it’s essential to have those unique skills to make you and your work stand out from the rest. This will help you go a long way.

Know the Platform

Do a little bit of research and find out information on the platform you are using. Don’t just jump into it. It may take you some time, but it will be worth it in the end. Understand that when you develop a video, you need to know what is needed to make it successful. Then you need to know where to find what is needed. This means knowing where to search for annotations and programming to make your work stand out. Play around on the platform a little before sending out your product. There is always something more to learn.

Look Around You

Here is another tedious step that will go a long way. Look at other posts and videos from people in the industry. Research to find out which ones have the most traffic. This will give you an idea of what people are looking for in the videos. There are programs out there like Reddit, that can help you find what is being put out and liked. There are many channels that produce content every day. This cannot be done without extensive research done first.

Be Known Among Others

Social media is the biggest thing that came about in the last decade or so. Make sure you use it to your advantage. You need to let your name be known so that people will look for your videos. The easiest and fastest way to be recognized is through social media. It reaches many countries at the same time. In an instant, you could be a hit. Make sure to use different social media sites as well. There are a number of them out there. Jump on sites like Facebook Twitter, Twitch, Snapchat and Instagram. Go to these sites multiple times a day until you find the best times to be there. Keep a chart going so you won’t forget when to go on what sites.

Make Sure to Animate it

An animation is a skill that has hit the market in the last few years. It is so popular because it virtually makes your content come to life. It is an easy way to get a point across to your viewers. Most people remember things by the way they look or if there is music involved. Remembering a jingle will jolt a memory of a commercial. The same will happen with animation and a video.

Show Detail with Font and Color Design

When you use wording in a video make sure to contrast the fonts. You want them to line up right and make a contrasting appearance. This will give a better product overall. Make sure your font and images match together. Make the fonts in a color that contrasts with your images. If you have a picture of dark purple flowers then make the font of the title the same color purple.

Tell a Story

To sell your videos and get more traffic you need to make high-quality videos. The video should tell a story of some kind. Mark Alvarado points out how a story can make a simple video turn into much more. It makes the video expand into something more and gives something for the viewers to take away from it. It also gives them something to remember.

Be a Team

One of the most important skills that a team can have is how to work together. Being a team means listening to each other among other things. One person does not always have the answers so make sure to collaborate with each other. When minds come together a world of opportunities can be seen. Make sure to also be polite and courteous to each other. Just because one person does not like the idea, does not mean everyone will dislike it. Visualize together. Then you can make an effective plan to create the best product possible.

A team is not always made up of people who get along. There can be times when one person or more want to give up and walk away. It is important to support each other and work together to create the best product. Analyze everything that is brought up. Make sure to work out scenarios until everyone is happy with the ending product. It is a team effort. Learn together and you will grow together. Also, remember to have fun while doing it.